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      • Jason Cook
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Baylor BU Marketing and Communications About Us Departments Strategic Events
  • Leadership Team
  • Departments
    • Digital Marketing
    • External Affairs
    • Media & Public Relations
    • Strategic Events
    • University Marketing & Brand Strategy

Strategic Events

The experienced Strategic Events team initiates, develops and implements strategic events that advance University priorities, the Baylor mission and the Baylor brand. We collaborate with campus partners to ensure they have the tools and resources to help them achieve their event goals. The team also manages the three annual university-wide Commencement ceremonies.

Leadership

Teresa Mellon
Teresa Mellon

Strategic Events Team 

Katie Dawson
Katie Dawson
Christina Gaona
Christina Gaona
Laura Hendrix
Laura Hendrix
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Contact Us

Our methodology is very simple: We take a research-driven, comprehensive approach that uses a strategic mix of communications tactics to engage, inform, and influence target audiences. Contact Us to learn more.

Contact Information

Baylor BU Marketing and Communications About Us Departments Strategic Events
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